Ecommerce · United Kingdom
Ecommerce startups in United Kingdom
Early-stage ecommerce companies headquartered in United Kingdom, founded in the last 5 years. Drawn from public sources.
How we choose these companies
A public directory of early-stage European ecommerce startups. We aim to list every company that fits, not a hand-picked few. Here is exactly what that means, and why:
- European: headquartered in Europe (EU, EEA, UK, Switzerland and nearby). We go by where a company is based, not just where it sells, because this is a map of the European ecosystem.
- Early-stage: founded in the last 5 years. That is where the new ideas and the most active part of the ecosystem are; established household-name scaleups are a different list.
- A real product company: builds a scalable technology product or platform. We leave out agencies, consultancies and local service businesses, which do not follow the same path.
- Independent: a standalone company, not a subsidiary or brand of a larger corporation.
- Active: currently operating, with a live website. We re-check regularly and remove companies that shut down, get acquired, or move out of scope.
We list only public information about what each company does. We deliberately do not track or show fundraising: who is raising, who is investing, or how much. This is a directory of companies, not a deal database.
Missing a company, or see something off? Suggest an addition or report an issue.
18 early-stage ecommerce startups in United Kingdom
A comprehensive list from public sources, not a hand-picked few.
Boodil
Manchester, United KingdomAn open banking-powered checkout and consumer engagement platform offering rewards for purchases.
Brandswap
Newcastle upon Tyne, United KingdomA partnership platform enabling e-commerce brands to swap and distribute tailored customer rewards post-purchase.
Jude
London, United KingdomDigital healthcare brand focusing on bladder health, offering targeted supplements and support services.
Komi
London, United KingdomOffers customizable digital storefronts and landing pages for creators to monetize their audiences.
Merx
London, United KingdomAI-powered conversational commerce platform that lets brands sell to and engage shoppers through WhatsApp with on-brand agents and personalized campaigns.
Ocula Technologies
Belfast, United KingdomAI-driven optimization software that helps e-commerce retailers enhance product descriptions and boost conversions.
Ooodles
London, United KingdomProvides flexible IT procurement and hardware-leasing platforms for growing businesses.
Penny Black
London, United KingdomA marketing platform that enables e-commerce brands to print personalized inserts during the packing process.
Relo
London, United KingdomCustomer retention and repeat purchase software for DTC brands on Shopify.
Ryft
London, United KingdomAn automated payment platform facilitating next-day payouts for e-commerce marketplaces.
Shop Circle
London, United KingdomA comprehensive suite of e-commerce tools and applications to help merchants scale.
Simpler
London, United KingdomCheckout-as-a-service platform giving merchants a unified one-click buying experience that consolidates payments, shipping and loyalty into a single flow.
Slip
London, United KingdomA digital receipt platform allowing retailers to send digital receipts and capture in-store customer insights.
Sourceful
Manchester, United KingdomA sourcing and supply chain platform that helps brands find, customize, and integrate sustainable packaging.
Sticky
Manchester, United KingdomEnables physical spaces and objects to become interactive points of marketing and instant checkout using NFC technology.
Swap
London, United KingdomEcommerce operating system that unifies shipping, returns, inventory, cross-border tax and compliance into one platform for direct-to-consumer brands.
Userloop
Brighton, United KingdomA customer feedback and post-purchase survey platform tailored for Shopify brands.
Zoa Rental
London, United KingdomA white-label SaaS platform enabling fashion retailers to easily launch and manage rental operations.
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